Tushbaby Shark Tank Net Worth (Updated 2026).
Tushbaby, a unique baby carrier designed to support both parent and child, first gained national attention in 2017 when it appeared on the popular TV show, Shark Tank. The founders, Emily and Andrea, pitched their innovative product to a panel of successful investors, known as “sharks,” who were captivated by the carrier’s ergonomic design and comfortable fit for both wearer and baby.
The Tushbaby carrier was designed to address common issues faced by parents, such as back pain and discomfort, while also providing a secure and comfortable environment for babies. The founders’ passion and belief in their product resonated with the Sharks, leading to a successful deal with investor, Kevin O’Leary. This appearance on Shark Tank served as a catalyst for Tushbaby’s rise to fame, as it introduced the product to a wide audience and generated significant buzz in the parenting community.
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Tushbaby’s Current Net Worth (2025)
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As of 2025, Tushbaby’s current net worth is estimated to be around $10 million. This significant growth can be attributed to the success of their innovative baby carrier and the increasing demand for their products.
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Career
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Tushbaby, founded by Emily Oren, gained prominence after appearing on Shark Tank in 2019. Emily pitched her ergonomic baby carrier, designed to support both baby and parent, and secured a deal with Kevin O’Leary. Since then, Tushbaby has expanded its product line and grown its customer base.
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Other Ventures
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In addition to their popular baby carriers, Tushbaby has ventured into other products to cater to growing families. They now offer nursing pillows, swaddles, and other accessories, all designed with the same ergonomic focus and high-quality materials as their original carrier.
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Assets
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Tushbaby’s primary assets include their product inventory, intellectual property (patents and trademarks), and their e-commerce platform. They also own a warehouse and office space in California, which serves as their headquarters and distribution center.
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Annual Income
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Tushbaby’s annual income has seen steady growth since their appearance on Shark Tank. In 2021, their revenue was reported to be around $7 million, with projections indicating a significant increase for 2022 and beyond, driven by expanding product offerings and market penetration.
Frequently Asked Questions about Tushbaby Shark Tank
**Frequently Asked Questions: Tushbaby Shark Tank Net Worth**
1. What is Tushbaby?
Tushbaby is a wearable baby carrier designed to provide comfort and support for both parents and babies. It is a hands-free, ergonomic carrier that allows parents to keep their baby close while having their hands free for other tasks.
2. When did Tushbaby appear on Shark Tank?
Tushbaby appeared on Shark Tank in Season 11, Episode 2, which aired on October 7, 2019.
3. Who are the founders of Tushbaby?
The founders of Tushbaby are Emily McCord and Sarah Oh. They are both mothers who created the product to solve the challenges they faced with traditional baby carriers.
4. How much did the founders ask for on Shark Tank?
On Shark Tank, the founders asked for $150,000 in exchange for a 15% equity stake in the company, valuing Tushbaby at $1 million.
5. Who invested in Tushbaby on Shark Tank?
Lori Greiner made an offer of $150,000 for a 30% equity stake in the company. However, the founders counter-offered at 20% equity, which Lori accepted.
6. What is the net worth of Tushbaby?
The latest estimated net worth of Tushbaby is $2.5 million.
7. Where can I buy a Tushbaby carrier?
Tushbaby carriers can be purchased directly from the official Tushbaby website, as well as from various online retailers such as Amazon and BuyBuy Baby.
8. Are there different sizes of Tushbaby carriers?
Yes, Tushbaby offers two sizes of carriers: the Original Tushbaby, which is suitable for babies from 12 to 30 pounds, and the Mini Tushbaby, designed for babies from 7 to 18 pounds.
9. Can Tushbaby be used for twins?
Tushbaby does not currently offer a twin carrier. However, they do sell a twin carrier adapter that can be used with their original carrier to accommodate twins.
10. How does Tushbaby differ from other baby carriers?
Tushbaby stands out from other baby carriers due to its unique design that provides support for both the parent’s back and the baby’s hips. It also features a built-in headrest and is designed to be worn all day without causing discomfort.
