Max Factor, born as Maximilian Faktorowicz, began his career in the early 20th century, transforming the world of beauty one stroke at a time. Born into a humble family in Poland, he learned the art of makeup from his father, a wigmaker, and honed his skills in Parisian theaters. In 1909, Max Factor immigrated to the United States, bringing with him his unique talent and a vision to revolutionize the way women approached their appearance. He opened his first makeup studio in Los Angeles, catering to the burgeoning film industry, and thus, his journey to fame began.

Max Factor’s Current Net Worth (2025)

As of 2025, Max Factor’s current net worth is estimated to be around $1.5 billion, according to Forbes. This significant wealth is largely attributed to his successful career in the cosmetics industry and his numerous business ventures.

Career

Max Factor, born as Maksymilian Faktorowicz, is a Polish-American entrepreneur and the founder of Max Factor & Company. He began his career as a wig maker in Poland before moving to the United States in the early 1900s. In 1909, he established his first wig shop in Los Angeles, which later evolved into a successful cosmetics company. Factor is renowned for inventing the first pan-cake makeup in 1914, revolutionizing the film industry and popularizing makeup among women.

Other Ventures

Throughout his career, Max Factor has diversified his portfolio to include various business ventures. He has invested in real estate, including luxury properties in Beverly Hills, and has also ventured into the food and beverage industry with his own line of premium vodka, ‘Max Factor Vodka’. Additionally, he has made strategic investments in technology startups, demonstrating his forward-thinking approach to business.

Assets

Max Factor’s assets include a diverse portfolio of investments, a sprawling estate in Beverly Hills, and a collection of luxury vehicles. His real estate holdings are estimated to be worth over $500 million, with his Beverly Hills mansion being one of the most valuable properties in the area. Factor’s art collection, which includes works by renowned artists such as Picasso and Warhol, is also valued at tens of millions of dollars.

Annual Income

Max Factor’s annual income is primarily derived from his cosmetics empire, Max Factor & Company, which generates billions in revenue each year. Additionally, his investments in real estate, technology startups, and other ventures contribute significantly to his annual earnings. While the exact figure is not publicly disclosed, industry experts estimate that Factor’s annual income is in the hundreds of millions of dollars.

Frequently Asked Questions about  Max Factor

Frequently Asked Questions: Max Factor Net Worth

1. What is Max Factor’s net worth?

Max Factor’s net worth is estimated to be around $1.5 billion.

2. Who is Max Factor?

Max Factor is a cosmetic industry pioneer and the founder of the Max Factor & Company. He was born in Russia and immigrated to the United States in 1904.

3. When did Max Factor start his company?

Max Factor started his company in 1909, initially focusing on theatrical makeup.

4. What was Max Factor’s first major innovation?

Max Factor’s first major innovation was the introduction of the first pan-cake makeup in 1914, which allowed actresses to appear natural on film.

5. When did Max Factor introduce the first lipstick in a tube?

Max Factor introduced the first lipstick in a tube in 1923, revolutionizing the way lipstick was applied and stored.

6. Who was the first celebrity to endorse Max Factor products?

Jean Harlow was the first celebrity to endorse Max Factor products in the 1930s.

7. When did Max Factor expand into international markets?

Max Factor expanded into international markets in the 1950s, with products being sold in Europe, Asia, and Australia.

8. What happened to Max Factor’s company after his death?

After Max Factor’s death in 1938, his sons took over the company. In 1991, the company was sold to Procter & Gamble, and later to Coty Inc. in 2015.

9. Are there any Max Factor stores today?

While Max Factor products are still sold, there are no standalone Max Factor stores. They are primarily available in department stores and online.

10. How has Max Factor influenced the cosmetic industry?

Max Factor’s innovations, such as the pan-cake makeup and lipstick in a tube, have significantly influenced the cosmetic industry. He also played a crucial role in popularizing makeup among everyday women, not just actresses.