Holderness Family Net Worth (Updated 2025).

The Holderness Family, a dynamic and creative duo consisting of Penn and Kim Holderness, along with their two children, Lola and Penn Charles, catapulted into the limelight in 2013 with their viral hit, “Xmas Jammies.” This original song and music video, featuring the family in matching Christmas pajamas, showcased their unique blend of humor, creativity, and family bond. Little did they know, this was just the beginning of their journey to internet stardom.

Holderness Family’s Current Net Worth (2025)

The Holderness family, renowned for their viral music videos and comedy sketches, has amassed a substantial net worth. As of 2025, their estimated net worth stands at $10 million, a testament to their successful careers in entertainment and entrepreneurship.

Career

The Holderness family, consisting of Kim, Penn, Lola, and Penn’s brother Greg, gained fame in 2013 with their Christmas jingle “Xmas Jammies.” They’ve since produced numerous viral music videos and comedy sketches, amassing millions of views on YouTube and other platforms. Kim and Penn are also authors, having published the book “The Holderness Family Cooks: A Taste of Home.”

Other Ventures

Beyond their entertainment career, the Holderness family has ventured into various businesses. They’ve launched a merchandise line, “The Holderness Family Store,” selling apparel, accessories, and home goods. Additionally, they’ve partnered with brands like Old Navy, Target, and Amazon for sponsored content and product collaborations.

Assets

The Holderness family owns a 4,000 square foot home in Raleigh, North Carolina, valued at around $800,000. They also own a production studio, where they film their videos and content. Their assets include a diverse portfolio of investments, including stocks, bonds, and real estate, managed by professional financial advisors.

Annual Income

The Holderness family’s annual income is primarily derived from their YouTube channel, sponsorships, merchandise sales, and book royalties. In 2024, their estimated annual income was $2.5 million. This includes YouTube ad revenue, sponsorship deals, and other business ventures. Their income also varies based on the success of their videos and merchandise sales.

Frequently Asked Questions about  Holderness Family

Frequently Asked Questions: Holderness Family Net Worth

1. What is the Holderness Family’s net worth?

The Holderness Family’s net worth is estimated to be around $5 million.

2. How do the Holderness Family make their money?

The Holderness Family makes money through their YouTube channel, podcast, merchandise sales, and brand sponsorships.

3. What is the Holderness Family’s YouTube channel about?

The Holderness Family’s YouTube channel features vlogs, comedy sketches, and music videos that often parody popular songs and trends, with a focus on family life and parenting.

4. When did the Holderness Family start their YouTube channel?

The Holderness Family started their YouTube channel in 2013.

5. How many subscribers does the Holderness Family have on YouTube?

As of now, the Holderness Family has over 3 million subscribers on their YouTube channel.

6. What is the Holderness Family’s podcast called?

The Holderness Family’s podcast is called “The Holderness Family Podcast.”

7. How many children do the Holderness Family have?

The Holderness Family has four children: Penn (born in 2005), Lola (born in 2007), Crew (born in 2012), and Penn Charles (born in 2019).

8. What are the names of the Holderness Family’s pets?

The Holderness Family has two dogs named Luna and Charlie, and a cat named Luna 2.

9. Where does the Holderness Family live?

The Holderness Family lives in Raleigh, North Carolina.

10. What are some of the Holderness Family’s most popular videos?

Some of the Holderness Family’s most popular videos include “Xmas Jammmmmmmmmms,” “Santa’s Coming for Us,” and “Baby Shark Dance Challenge.”