Amway Net Worth (Updated 2025).

Amway, a multinational direct selling company, was founded in 1959 by Richard DeVos and Jay Van Andel in Ada, Michigan. The duo, who were former business partners, started the company after being inspired by a California-based direct selling company called Nutrilite. They saw an opportunity to create a similar business model, focusing on health, beauty, and home care products, and thus, Amway was born.

Amway’s rise to fame began with its innovative business model, which allowed individuals to sell products directly to consumers, bypassing traditional retail stores. The company’s founders emphasized personal development and training, creating a strong network of independent business owners, or “Amway Business Owners” (ABOs). This unique approach, coupled with a strong emphasis on quality products and customer service, helped Amway gain significant traction in the United States and eventually expand globally.

Amway’s Current Net Worth (2025)

As of 2025, Amway’s current net worth is estimated to be around $9.5 billion, according to the latest available information.

Amway’s Career

Founded in 1959 by Rich DeVos and Jay Van Andel, Amway has grown to become one of the world’s leading direct selling companies. With a focus on health, beauty, and home care products, Amway operates in over 100 countries and territories worldwide.

Amway’s Other Ventures

In addition to its core direct selling business, Amway has diversified into various other ventures. These include Nutrilite, the world’s leading brand of vitamin, mineral, and dietary supplements; and Artistry, a premium skincare and cosmetics brand.

Amway’s Assets

Amway’s assets include numerous manufacturing plants, distribution centers, and offices across the globe. The company also holds a vast portfolio of trademarks and intellectual property, reflecting its commitment to innovation and quality.

Amway’s Annual Income

Amway’s annual income has seen steady growth over the years. In 2020, the company’s global sales reached $8.4 billion, demonstrating its resilience and continued success in the direct selling industry.

Frequently Asked Questions about  Amway

Frequently Asked Questions: Amway Net Worth

1. What is Amway’s net worth?

Amway’s net worth is estimated to be over $8.8 billion.

2. Who founded Amway?

Amway was founded by Richard DeVos and Jay Van Andel in 1959.

3. How does Amway make money?

Amway makes money through the sale of its products, which range from health and beauty to home care and nutrition. It operates on a direct selling model, where independent business owners sell products directly to consumers.

4. What are some of Amway’s most popular products?

Some of Amway’s most popular products include Nutrilite vitamins and supplements, Artistry skincare and cosmetics, and Legacy of Clean household products.

5. How many countries does Amway operate in?

Amway operates in over 100 countries and territories around the world.

6. How many people does Amway employ?

Amway employs over 15,000 people globally.

7. What is the Amway business model?

Amway uses a multilevel marketing (MLM) model, where independent business owners (IBOs) sell products and recruit others to join their team. IBOs earn commissions on both their own sales and the sales of their recruits.

8. Is Amway a pyramid scheme?

No, Amway is not considered a pyramid scheme. While it does use an MLM model, Amway’s business is primarily focused on the sale of products, rather than recruitment. The company also has strict rules in place to prevent any pyramid-like behavior.

9. How much does it cost to start an Amway business?

The startup cost to become an Amway IBO varies by country, but it typically ranges from $100 to $300.

10. Can you make money with Amway?

Yes, it is possible to make money with Amway. However, like any business, success is not guaranteed and depends on various factors such as effort, skills, and market conditions. Some people have achieved significant income through Amway, while others have not.