Zoella Net Worth (Updated 2026).

Zoe Sugg, better known as Zoella, began her career in the early 2010s, launching her YouTube channel in 2009 at the age of 16. Initially, her content revolved around beauty, fashion, and lifestyle, with a focus on relatable, everyday topics. She gained traction through her engaging personality, detailed product reviews, and consistent uploads, slowly building a dedicated following.

In 2012, Zoella’s fame started to surge. Her channel crossed the one million subscriber mark, and she began collaborating with other popular YouTubers. She expanded her content to include vlogs, Q&As, and challenges, further endearing herself to her audience. Her popularity also extended to social media platforms like Instagram and Twitter, where she amassed a significant following. This rise in fame led to brand partnerships, book deals, and even her own beauty and lifestyle product lines, solidifying her status as a prominent figure in the digital sphere.

**Zoella’s Current Net Worth (2025)**

As of 2025, Zoella’s estimated net worth is approximately $4 million. This figure reflects her successful career as a YouTuber, author, and entrepreneur.

**Career**

Zoella, born Zoe Sugg, began her career in 2009 with a fashion and beauty blog, later expanding to YouTube. She currently has over 11 million subscribers on her main channel, focusing on lifestyle, fashion, and beauty content. Her videos have amassed over 1 billion views.

**Other Ventures**

Zoella has ventured into various businesses beyond her digital platforms. She has released several books, including the bestselling “Girl Online” series. Additionally, she has collaborated with brands like Superdrug, Boots, and Primark to create her own product lines, including beauty and homeware collections.

**Assets**

Zoella’s assets include a luxurious home in Brighton, worth around $1.5 million, and a collection of high-end cars, such as a Range Rover and a Mercedes-Benz. She also owns valuable jewelry and clothing items, reflecting her status as a fashion and beauty influencer.

**Annual Income**

Zoella’s annual income is primarily derived from her YouTube channel, sponsorships, and her various product lines. According to Forbes, in 2020, she earned an estimated $500,000 from her YouTube channel alone. Her total annual income varies year to year, but it’s safe to say she’s one of the highest-paid YouTubers worldwide.

Frequently Asked Questions about  Zoella

Frequently Asked Questions: Zoella Net Worth

1. What is Zoella’s net worth?

Zoella’s net worth is estimated to be around $5 million.

2. How does Zoella make her money?

Zoella makes her money through her YouTube channels, blog, books, beauty products, and brand endorsements.

3. How much does Zoella earn from YouTube?

Zoella’s main YouTube channel, Zoella, has over 12 million subscribers and her second channel, MoreZoella, has over 5 million. According to SocialBlade, she earns an estimated $10,000 – $160,000 per month from her main channel alone.

4. How much money does Zoella make from her blog?

Zoella’s blog, Zoella, attracts millions of visitors each month. She earns money through sponsored posts, affiliate marketing, and advertising.

5. How much money does Zoella make from her books?

Zoella has written several books, including “Girl Online,” “Girl Online: On Tour,” and “Crafting a Life: A Guide to Living Creatively.” The exact earnings from her books are not disclosed, but they have been bestsellers.

6. How much money does Zoella make from her beauty products?

Zoella has her own beauty line, Zoella Beauty, which includes fragrances, bath and body products, and makeup. The exact earnings from her beauty products are not disclosed.

7. How much money does Zoella make from brand endorsements?

Zoella has endorsed several brands, including Marks & Spencer, L’Oréal, and Google. The exact earnings from her brand endorsements are not disclosed.

8. Where does Zoella live?

Zoella lives in Brighton, England with her boyfriend, Joe Sugg.

9. How old is Zoella?

Zoella was born on March 28, 1990, making her 32 years old.

10. When did Zoella start her YouTube channel?

Zoella started her YouTube channel on February 14, 2009.