Wink Ice Cream began as a small-batch, handcrafted dessert brand founded by Gabe Wolff and Katie Press in 2015. What set them apart was their focus on creating dairy-free, plant-based ice cream that didn’t compromise on taste or texture. Using innovative ingredients like coconut milk and sunflower butter, they developed flavors that appealed to both vegans and traditional ice cream lovers. Their breakthrough came when they landed a deal with Whole Foods, giving them nationwide exposure and a loyal customer base almost overnight.

The brand’s rise to fame was fueled by its clever marketing and commitment to quality. Wink gained traction through social media, where its vibrant packaging and unique flavors—like Cinnamon Bun and Mint Chip—caught the attention of food bloggers and influencers. Features in major publications like *Forbes* and *Food & Wine* further solidified its reputation as a leader in the plant-based dessert space. By focusing on clean ingredients and bold flavors, Wink Ice Cream carved out a niche in a competitive market, proving that dairy-free could still mean decadent.

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Wink Ice Cream’s Net Worth in 2025

As of 2025, Wink Ice Cream’s estimated net worth stands at $15 million. This valuation reflects the brand’s steady growth in the plant-based dessert market, fueled by its innovative flavors and loyal customer base. The figure accounts for revenue streams, brand equity, and market position, though exact financial disclosures remain private.

Wink Ice Cream’s Career

Wink Ice Cream carved its niche as a pioneering dairy-free, low-calorie dessert brand. Founded by Gabe Wolff and Allie Dempsey, it gained traction for its guilt-free indulgence appeal. The company’s career highlights include viral social media moments, retail expansions, and recognition as a disruptor in the health-conscious ice cream space.

Wink Ice Cream’s Other Ventures

Beyond its core product line, Wink Ice Cream has explored collaborations with wellness influencers and limited-edition flavor launches. Though primarily focused on frozen treats, the brand occasionally tests merchandise and recipe e-books to engage its audience. Expansion into adjacent markets, like plant-based snacks, remains a possibility.

Wink Ice Cream’s Assets

Wink Ice Cream’s assets include its proprietary recipes, manufacturing partnerships, and trademarked branding. The company also owns intellectual property related to its unique freezing process. Physical assets likely encompass production equipment, though it relies on co-packers for scalability.

Wink Ice Cream’s Annual Income

Wink Ice Cream generates an estimated $3–5 million annually, driven by direct-to-consumer sales and retail placements. Revenue fluctuates with seasonal demand and marketing campaigns. The brand reinvests heavily in R&D and distribution to maintain its competitive edge.

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Frequently Asked Questions about  Wink Ice Cream

What is Wink Ice Cream’s net worth?

As of the latest available data, Wink Ice Cream’s net worth is not publicly disclosed. The company is a relatively new player in the dairy-free ice cream market, and its valuation may vary based on sales, investments, and market growth.

How does Wink Ice Cream make money?

Wink Ice Cream generates revenue primarily through the sale of its plant-based, dairy-free ice cream products. These are sold in grocery stores, online platforms, and select retail partners.

Is Wink Ice Cream a profitable company?

Profitability details for Wink Ice Cream are not publicly available. Like many startups, it may be reinvesting earnings into growth, marketing, and product development.

Who owns Wink Ice Cream?

Wink Ice Cream was founded by Gabe Wolff. The company operates independently, and there is no publicly available information about additional major stakeholders or investors.

Where is Wink Ice Cream sold?

Wink Ice Cream is available in various grocery stores, health food retailers, and online platforms. The brand has expanded its distribution but may not be available in all regions.

What makes Wink Ice Cream unique?

Wink Ice Cream stands out for being dairy-free, soy-free, and nut-free, catering to people with allergies or dietary restrictions. It also uses natural ingredients and offers a low-calorie option compared to traditional ice cream.

Has Wink Ice Cream received any funding?

There is no widely reported information about Wink Ice Cream securing significant external funding. The company may have been bootstrapped or received private investments.

What flavors does Wink Ice Cream offer?

Wink Ice Cream offers a variety of flavors, including classics like Chocolate and Vanilla, as well as unique options such as Mint Chip and Birthday Cake. Flavors may vary based on availability.

Is Wink Ice Cream vegan?

Yes, Wink Ice Cream is vegan as it is entirely plant-based and free from animal-derived ingredients.

How does Wink Ice Cream compare to other dairy-free brands?

Wink Ice Cream differentiates itself by being allergen-friendly (nut-free, soy-free) and lower in calories than many competitors. However, taste and texture preferences may vary among consumers.