Under Armour Net Worth (Updated 2025).
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Under Armour, a name now synonymous with high-performance athletic apparel, was founded in 1996 by Kevin Plank, a former University of Maryland football player. Tired of the discomfort of cotton t-shirts during workouts, Plank sought to create a shirt that would wick moisture away from the body, keeping athletes dry and comfortable. This innovative idea led to the birth of Under Armour, with Plank initially producing the shirts from his grandmother’s basement.
The company’s breakthrough came in 1997 when it landed its first major client, the University of Tennessee football team. The team’s coach, Phillip Fulmer, was impressed by the shirts’ ability to keep players cool and dry, leading to a significant order. This endorsement provided Under Armour with much-needed visibility and credibility, catapulting the brand into the spotlight and setting the stage for its meteoric rise in the athletic apparel industry.
**Under Armour’s Current Net Worth (2025)**
As of 2025, Under Armour’s net worth is estimated to be around $9.6 billion. This significant figure reflects the company’s growth and success in the athletic wear industry.
**Career**
Founded in 1996 by Kevin Plank, Under Armour began as a small startup focused on moisture-wicking shirts. Today, it’s a global leader in performance apparel, footwear, and accessories, with a presence in over 120 countries.
**Other Ventures**
Beyond its core products, Under Armour has expanded into various ventures. These include partnerships with professional athletes and teams, as well as investments in technology, such as connected fitness apps and wearable devices.
**Assets**
Under Armour’s assets include numerous patents, trademarks, and real estate. Its primary asset is its extensive global distribution network, which facilitates the sale of its products in various markets.
**Annual Income**
In 2024, Under Armour’s annual revenue was approximately $5.7 billion. This figure is a testament to the company’s consistent growth and strong brand recognition in the competitive sportswear market.
Frequently Asked Questions about Under Armour
**Frequently Asked Questions: Under Armour Net Worth**
1. What is Under Armour’s net worth?
Under Armour’s net worth is estimated to be around $9.6 billion as of the latest data.
2. Who is the founder of Under Armour?
Kevin Plank is the founder of Under Armour. He started the company in 1996.
3. When was Under Armour established?
Under Armour was established in 1996.
4. What was the initial product of Under Armour?
The initial product of Under Armour was a compression shirt designed to wick away sweat.
5. Where is Under Armour headquartered?
Under Armour’s headquarters is located in Baltimore, Maryland, USA.
6. What is Under Armour’s market focus?
Under Armour primarily focuses on the athletic performance apparel market.
7. Who are Under Armour’s competitors?
Some of Under Armour’s main competitors include Nike, Adidas, and Lululemon.
8. Does Under Armour sponsor any sports teams or athletes?
Yes, Under Armour sponsors numerous sports teams and athletes across various sports, including the NBA, NFL, and MLB.
9. What is Under Armour’s revenue stream?
Under Armour’s revenue comes primarily from the sale of its athletic performance apparel, footwear, and accessories.
10. What is Under Armour’s stock ticker symbol?
Under Armour’s stock ticker symbol is UAA on the New York Stock Exchange (NYSE).