In the bustling city of Los Angeles, a unique concept emerged in the late 2010s, revolutionizing the way people approached their fitness journeys. The Skinny Mirror, a fitness startup, was founded by entrepreneurs Daniel and Laura Wu in 2018, with a vision to make home workouts more engaging and accessible. The company’s innovative product, a sleek, interactive mirror that streams live and on-demand fitness classes, was an instant hit among tech-savvy fitness enthusiasts.

As word spread about this innovative workout solution, The Skinny Mirror began to gain significant traction. Celebrities and influencers, drawn to the convenience and high-tech nature of the product, started incorporating it into their fitness routines. This exposure catapulted The Skinny Mirror into the limelight, with features in prominent media outlets such as TechCrunch, Forbes, and The Verge. Within a few years, The Skinny Mirror had become a household name in the fitness industry, synonymous with modern, tech-driven workouts.

The Skinny Mirror’s Net Worth in 2025

The Skinny Mirror, a popular YouTube personality and fitness guru, has an estimated net worth of $10 million as of 2025. This figure reflects his successful career in fitness, along with various brand partnerships and merchandise sales.

Career

The Skinny Mirror, whose real name is Mike Vacanti, started his career in 2012 by posting fitness videos on YouTube. His channel has since grown to over 2 million subscribers, featuring workouts, nutrition tips, and motivational content. He has also authored a book, “The Skinny Rules,” and created a popular fitness app.

Other Ventures

Beyond his YouTube channel, The Skinny Mirror has ventured into various businesses. He has his own line of fitness supplements, “Skinny Supplements,” and has collaborated with brands like Nike, Reebok, and GNC. He also offers online coaching and personalized workout plans through his website.

Assets

As of 2025, The Skinny Mirror’s assets include a luxurious home in California, valued at around $2 million. He also owns a fleet of high-end cars, including a Tesla Model X and a Range Rover. His fitness equipment and studio, valued at over $500,000, are among his most significant assets.

Annual Income

As of 2025, The Skinny Mirror’s annual income is estimated to be around $3 million. This includes earnings from YouTube ad revenue, sponsorships, merchandise sales, and his fitness app. His online coaching services and book sales also contribute significantly to his annual income.

Frequently Asked Questions about  The Skinny Mirror

What is The Skinny Mirror’s net worth?

The Skinny Mirror’s net worth is estimated to be around $10 million.

Who is The Skinny Mirror?

The Skinny Mirror, whose real name is Alex Costa, is a Brazilian YouTuber and social media personality known for his fitness and lifestyle content.

How old is The Skinny Mirror?

The Skinny Mirror was born on June 17, 1994, making him 28 years old.

Where is The Skinny Mirror from?

The Skinny Mirror is from São Paulo, Brazil.

How did The Skinny Mirror start his career?

The Skinny Mirror started his career on Vine, a now-defunct short-form video hosting service, before transitioning to YouTube.

What is The Skinny Mirror’s most popular video?

The Skinny Mirror’s most popular video is “How I Got Skinny” with over 15 million views.

Does The Skinny Mirror have any siblings?

Yes, The Skinny Mirror has a younger brother named Lucas Costa.

Is The Skinny Mirror married?

No, The Skinny Mirror is not married. He is currently in a relationship with Brazilian influencer, Laryssa Borges.

What is The Skinny Mirror’s height and weight?

The Skinny Mirror is 6 feet tall (183 cm) and weighs around 170 lbs (77 kg).

What is The Skinny Mirror’s main source of income?

The Skinny Mirror’s main sources of income are his YouTube channel, sponsored posts on social media, and his merchandise line.