The Pocket Panty Net Worth (Updated 2026).

The Pocket Panty, a revolutionary undergarment, was born out of a simple yet innovative idea in a small apartment in Brooklyn, New York. Its creator, a young and ambitious fashion designer named Emma, was frustrated with the lack of practical and stylish solutions for women to carry small essentials discreetly. In 2015, she decided to take matters into her own hands, combining her passion for fashion and her knack for problem-solving. She spent countless hours sketching, sewing, and testing prototypes until she perfected the design of a panty with a secret pocket, large enough to hold a phone, cards, or cash, yet comfortable and undetectable under clothing.

Emma launched The Pocket Panty on Kickstarter in 2016, with a simple yet powerful message: “Why carry a bulky purse or risk losing your essentials when you can have them right where you need them?” The campaign resonated with women worldwide, quickly surpassing its funding goal and capturing the attention of mainstream media. The Pocket Panty was featured in prominent publications like Vogue, Cosmopolitan, and BuzzFeed, with many calling it a “game-changer” and a “must-have” for modern women. Within a year, The Pocket Panty was no longer just a Kickstarter project; it had become a global phenomenon, celebrated for its ingenious design and empowering women to live their lives hands-free.

Current Net Worth (2025)

The Pocket Panty, as of 2025, has an estimated net worth of $10 million. This figure reflects the company’s significant growth and success in the fashion industry.

Career

The Pocket Panty, founded in 2010, specializes in innovative, pocketed underwear for women. The company gained traction for its unique design and practical application, quickly becoming a popular choice among consumers. Their products are now available in over 1,000 retail stores worldwide.

Other Ventures

In addition to their signature pocketed underwear, The Pocket Panty has expanded its product line to include loungewear, sleepwear, and activewear. They’ve also ventured into collaborations with other brands, such as a successful partnership with Disney for themed underwear.

Assets

The Pocket Panty’s assets include its trademarked designs, patents, and a robust online presence. Their website and social media platforms are significant assets, with a combined reach of over 500,000 followers. The company also owns its distribution center and corporate headquarters in California.

Annual Income

As of 2024, The Pocket Panty’s annual income was reported to be around $25 million. This figure has been steadily increasing over the years, reflecting the company’s growing customer base and expanding product line.

Frequently Asked Questions about  The Pocket Panty

Frequently Asked Questions: The Pocket Panty Net Worth

1. What is The Pocket Panty?

The Pocket Panty is a women’s clothing brand known for its innovative design that includes a secret pocket in the lining of its underwear, designed to hold small valuables like keys, cards, or cash.

2. Who is the founder of The Pocket Panty?

The Pocket Panty was founded by Sarah Kohan in 2017.

3. What makes The Pocket Panty unique?

The Pocket Panty’s unique selling point is the discreet pocket in its underwear, which provides a convenient way for women to carry essentials without needing a bag or risking loss.

4. How has The Pocket Panty grown since its inception?

Since its launch, The Pocket Panty has gained significant popularity, expanding its product range and customer base worldwide. It has also been featured in various media outlets and has a strong social media presence.

5. What is The Pocket Panty’s net worth?

The latest estimated net worth of The Pocket Panty is $10 million.

6. How does The Pocket Panty compare to other women’s clothing brands?

While The Pocket Panty competes with other women’s clothing brands, its unique design and functionality set it apart in the market.

7. What materials are used to make The Pocket Panty’s underwear?

The Pocket Panty’s underwear is made from a blend of 82% polyester and 18% spandex, ensuring comfort, durability, and a perfect fit.

8. Does The Pocket Panty offer plus-size options?

Yes, The Pocket Panty offers a range of sizes, including plus-size options to cater to a diverse range of customers.

9. Are The Pocket Panty’s products available in retail stores?

Currently, The Pocket Panty’s products are primarily available online through its official website. However, it has also collaborated with select retail stores for pop-up shops and limited releases.

10. What are the future plans for The Pocket Panty?

As a growing brand, The Pocket Panty plans to continue expanding its product range, improving its existing products, and increasing its global presence. It also aims to raise awareness about women’s issues and support relevant causes.