Roy Choi’s career began in the kitchens of his family’s Korean restaurant, where he developed a deep appreciation for food and its cultural roots. After graduating from the Culinary Institute of America, he worked in high-end restaurants but grew disillusioned with the fine-dining world. In 2008, he took a risk by launching Kogi BBQ, a Korean-Mexican taco truck in Los Angeles. Combining bold flavors with street food accessibility, Choi’s innovative approach quickly gained a cult following, turning Kogi into a phenomenon and redefining food truck culture.

Choi’s rise to fame wasn’t just about the food—it was his ability to connect with people. By blending his Korean heritage with LA’s diverse culinary scene, he created dishes that resonated with a wide audience. His authenticity and rebellious spirit earned him a reputation as a pioneer of the modern food truck movement. Soon, media outlets and chefs took notice, propelling him into the spotlight. Choi’s success led to brick-and-mortar restaurants, cookbooks, and even a Netflix show, cementing his status as a culinary trailblazer who broke boundaries without losing his grassroots appeal.

Roy Choi’s Net Worth in 2025

As of 2025, Roy Choi’s estimated net worth is around $5 million. His wealth stems from his successful culinary career, restaurant ventures, and media projects. While exact figures aren’t publicly disclosed, his influence in the food industry and diverse income streams contribute to this valuation.

Roy Choi’s Career

Roy Choi is a trailblazing chef known for popularizing the gourmet food truck movement with Kogi BBQ. He later expanded into brick-and-mortar restaurants like Chego! and LocoL. His innovative fusion of Korean and Mexican flavors earned him critical acclaim, TV appearances, and a James Beard Award.

Roy Choi’s Other Ventures

Beyond restaurants, Choi co-founded the fast-casual chain LocoL and authored the memoir “L.A. Son.” He also produced and starred in the Netflix series “The Chef Show” with Jon Favreau. His work extends to activism, advocating for food accessibility in underserved communities.

Roy Choi’s Assets

Choi owns multiple restaurants, including Best Friend in Las Vegas, and likely holds real estate in Los Angeles. His brand partnerships, like his collaboration with Hyundai, and intellectual property from media projects add to his asset portfolio.

Roy Choi’s Annual Income

While exact numbers aren’t public, Choi’s annual income is estimated in the high six figures. Revenue streams include restaurant profits, book sales, TV royalties, and speaking engagements. His diverse ventures ensure a steady and growing income.

Frequently Asked Questions about  Roy Choi

What is Roy Choi’s net worth?

Roy Choi’s estimated net worth is around $5 million. His wealth comes from his successful career as a chef, restaurateur, and entrepreneur, including his popular food trucks and restaurants.

How did Roy Choi make his money?

Roy Choi made his money through his culinary ventures, including the Kogi BBQ food truck, restaurants like Chego and Best Friend, and collaborations with major brands. He also earns from book deals, TV appearances, and speaking engagements.

What is Roy Choi most famous for?

Roy Choi is most famous for co-founding the Kogi BBQ food truck, which revolutionized the food truck industry by blending Korean and Mexican flavors. He is also known for his role in the Netflix series “The Chef Show.”

Does Roy Choi own any restaurants?

Yes, Roy Choi owns and co-owns several restaurants, including Chego, Best Friend in Las Vegas, and LocoL, a fast-food chain focused on affordable, healthy meals.

Has Roy Choi written any books?

Yes, Roy Choi has authored books like “L.A. Son: My Life, My City, My Food” and co-wrote “Broken Bread: Recipes and Stories from a Chef’s Journey.” These books share his culinary journey and recipes.

What TV shows has Roy Choi appeared in?

Roy Choi has appeared in shows like “The Chef Show” with Jon Favreau, “Street Food: USA” on Netflix, and “Ugly Delicious” with David Chang. He has also been featured in documentaries about food culture.

Is Roy Choi involved in any philanthropic work?

Yes, Roy Choi is involved in philanthropy, particularly through initiatives like LocoL, which aims to provide affordable, healthy food in underserved communities. He also supports food education programs.

What awards has Roy Choi won?

Roy Choi has won several awards, including the James Beard Foundation Award for Best Chef: West and recognition as one of Time magazine’s 100 Most Influential People in 2016.

Where did Roy Choi train as a chef?

Roy Choi trained at the Culinary Institute of America in New York before working in high-end restaurants like Le Bernardin and RockSugar Pan Asian Kitchen.

What is Roy Choi’s impact on the food industry?

Roy Choi is credited with popularizing the gourmet food truck movement and bringing Korean-Mexican fusion cuisine into the mainstream. His work has inspired chefs and entrepreneurs worldwide.