Psycho Bunny Net Worth (Updated 2025).

Psycho Bunny, born as Richard Beau Lajoie, began his career in the late 1990s as a graffiti artist in New York City. He was part of a collective known as the “Bunny Crew,” where his distinctive rabbit logo and vibrant, often humorous, street art caught the eye of locals and tourists alike. His work was characterized by its bold colors and playful themes, a stark contrast to the more serious and political street art of the time.

As his street art gained traction, Psycho Bunny transitioned into the fashion world, designing t-shirts and hoodies featuring his iconic rabbit logo. He started selling his merchandise at local street fairs and through his website, attracting a loyal following among skaters, hip-hop enthusiasts, and those drawn to his unique aesthetic. His popularity exploded in the early 2000s when his designs were picked up by high-end retailers, exposing his brand to a wider audience. Celebrities began sporting his clothing, further propelling Psycho Bunny into the mainstream and solidifying his status as a cultural phenomenon.

**Psycho Bunny’s Current Net Worth (2025)**

As of 2025, Psycho Bunny, born Richard Schinberg, has an estimated net worth of $20 million. This significant wealth is primarily accumulated through his successful clothing brand, Psycho Bunny, which he founded in 2005.

**Career**

Psycho Bunny’s career began in the early 2000s when he started designing t-shirts featuring his iconic rabbit logo. In 2005, he launched his clothing line, Psycho Bunny, focusing on high-quality, preppy apparel with a twist of humor. The brand gained popularity among celebrities and has since expanded to include various products like sweaters, outerwear, and accessories.

**Other Ventures**

In addition to his clothing line, Psycho Bunny has ventured into other business areas. He co-founded the lifestyle brand, Richer Poorer, in 2011, which offers essential basics like socks, underwear, and loungewear. Psycho Bunny has also collaborated with other brands, such as Vans and Nixon, to create co-branded products.

**Assets**

Psycho Bunny’s assets include real estate holdings, primarily in the New York area. He owns a luxury apartment in Manhattan and a weekend home in the Hamptons. His clothing brands, Psycho Bunny and Richer Poorer, are also significant assets, with both brands having a strong online presence and retail presence in various stores across the United States.

**Annual Income**

Psycho Bunny’s annual income is primarily derived from his clothing brands. According to recent reports, Psycho Bunny’s clothing line generates over $50 million in annual sales. Given the success of his brands, it’s estimated that Psycho Bunny’s annual income is around $10 million, although the exact figure can vary year to year.

Frequently Asked Questions about  Psycho Bunny

Frequently Asked Questions: Psycho Bunny Net Worth

1. What is Psycho Bunny’s net worth?

Psycho Bunny’s net worth is estimated to be around $5 million.

2. How did Psycho Bunny start his career?

Psycho Bunny, whose real name is Richard Schaefer, started his career as a professional wrestler in the late 1990s. He gained popularity in the early 2000s as part of the stable “The Dudebusters” in Total Nonstop Action Wrestling (TNA).

3. What is Psycho Bunny’s real name?

Psycho Bunny’s real name is Richard Schaefer.

4. What is Psycho Bunny’s height and weight?

Psycho Bunny is 6 feet 2 inches (188 cm) tall and weighs around 225 lbs (102 kg).

5. What is Psycho Bunny’s signature move?

Psycho Bunny’s signature move is the “Bunny Twist,” a variation of the Boston Crab submission hold.

6. What is Psycho Bunny’s most notable achievement in wrestling?

Psycho Bunny’s most notable achievement in wrestling is winning the TNA World Tag Team Championship twice, once with Alex Shelley as The Motor City Machine Guns and once with Chris Sabin as The World Elite.

7. What happened to Psycho Bunny after TNA?

After leaving TNA in 2010, Psycho Bunny continued to wrestle independently and also worked as a wrestling trainer. He also briefly returned to TNA in 2016 as part of the “One Night Only” series.

8. Does Psycho Bunny have any other business ventures besides wrestling?

Psycho Bunny has not been involved in any other significant business ventures outside of wrestling.

9. What is Psycho Bunny’s social media presence like?

Psycho Bunny is active on social media, with a significant following on Twitter and Instagram. He often posts about wrestling, his personal life, and his love for the New York Yankees.

10. What is Psycho Bunny’s current status in wrestling?

As of now, Psycho Bunny is retired from professional wrestling and works as a wrestling trainer and coach. He occasionally makes appearances at independent wrestling events and wrestling conventions.