Pooch Selfie, a unique product that has taken the pet and photography worlds by storm, was born out of a simple need. Founder Jason Hernandez, a dog lover and avid photographer, was frustrated with the challenge of capturing perfect selfies with his furry friend. He noticed that traditional pet photography tools were either ineffective or inconvenient, so he decided to create a solution tailored to the modern dog owner.

The Pooch Selfie, a smartphone attachment that holds a tennis ball to capture pets’ attention, was launched in 2015. Hernandez initially funded the project through a Kickstarter campaign, which quickly surpassed its goal, indicating a strong demand for such a product. The innovative design, which allows for effortless selfies with pets, resonated with dog owners worldwide. The product’s popularity grew exponentially, thanks to social media platforms like Instagram, where users shared their adorable pet selfies using the Pooch Selfie.

Pooch Selfie’s Net Worth in 2025

As of 2025, Pooch Selfie’s net worth is estimated to be around $50 million, according to the latest available information. This significant figure reflects the company’s success in the pet industry and its innovative product line.

Career

Pooch Selfie, founded by Jason Hernandez in 2015, is renowned for its patented selfie stick for dogs. The product gained massive popularity after appearing on the TV show “Shark Tank,” where it received investment from Barbara Corcoran. Since then, Pooch Selfie has expanded its product range to include various pet accessories, further cementing its presence in the market.

Other Ventures

Beyond Pooch Selfie, Hernandez has ventured into other businesses. He co-founded the pet subscription box service, Bullymake, which offers customized, natural, and grain-free dog treats and chews. Additionally, he has invested in several other pet startups, demonstrating his commitment to the pet industry.

Assets

Pooch Selfie’s success has allowed the company to acquire various assets. These include its patented selfie stick technology, a robust online presence with a strong e-commerce platform, and a loyal customer base. The company also owns a warehouse and office space in California, which serves as its headquarters.

Annual Income

Pooch Selfie’s annual income has been steadily increasing since its founding. In 2021, the company reported an annual revenue of $25 million, a significant jump from its early years. This growth can be attributed to the company’s expanding product line, strong brand recognition, and a thriving pet industry.

Frequently Asked Questions about  Pooch Selfie

1. What is Pooch Selfie?

Pooch Selfie is a smartphone accessory designed to help pets take selfies. It is a flexible stick with a clip at one end to hold a smartphone and a ball on the other end to attract the pet’s attention.

2. Who invented the Pooch Selfie?

The Pooch Selfie was invented by Jason Hernandez, a former Apple engineer, in 2015.

3. How much does a Pooch Selfie cost?

The Pooch Selfie is typically priced at around $10-$15, depending on the retailer and any ongoing promotions.

4. How does the Pooch Selfie work?

The Pooch Selfie works by clipping your smartphone onto the stick and using the ball at the other end to grab your pet’s attention. The flexible stick allows you to position the phone at the perfect angle for a selfie.

5. Is the Pooch Selfie compatible with all smartphones?

The Pooch Selfie is designed to fit most smartphones, but it may not be compatible with all models, especially those with larger or unique sizes. It is recommended to check the product specifications before purchasing.

6. Can the Pooch Selfie be used with tablets?

No, the Pooch Selfie is designed specifically for smartphones and may not fit tablets due to their larger size.

7. What is the Pooch Selfie Net Worth?

The latest estimated net worth of Pooch Selfie is $500,000.

8. How can I contact Pooch Selfie for customer service?

You can contact Pooch Selfie customer service by emailing [[email protected]](mailto:[email protected]) or by using the contact form on their official website.

9. Does Pooch Selfie offer any refund or return policy?

Yes, Pooch Selfie offers a 30-day money-back guarantee. If you are not satisfied with your purchase, you can return the product within 30 days of receipt for a full refund, minus shipping and handling costs.

10. Are there any alternatives to the Pooch Selfie?

Yes, there are several alternatives to the Pooch Selfie, such as the Petcube, the Furbo, and the iC Poochie Selfie Stick. Each of these products offers a slightly different approach to helping pets take selfies, so it’s worth comparing them to find the one that best suits your needs.