Paul Rodriguez Jr., better known as P-Rod, grew up in Tarzana, California, where his passion for skateboarding began at an early age. Inspired by his father, comedian Paul Rodriguez, he initially pursued skateboarding as a hobby but quickly stood out for his natural talent and relentless work ethic. By his mid-teens, he was already turning heads in the skateboarding community, landing tricks with a style and precision that set him apart. His big break came when he joined the Plan B skate team, which catapulted him into the spotlight and solidified his reputation as one of the sport’s rising stars.

P-Rod’s fame skyrocketed as he dominated competitions, winning multiple X Games medals and becoming one of the most recognizable faces in professional skateboarding. His technical skill and consistency in high-pressure events earned him respect from peers and fans alike. Beyond competitions, he leveraged his influence to launch his own skateboard company, Primitive, and collaborated with major brands like Nike SB, further cementing his legacy in skate culture. His ability to blend raw talent with business savvy made him not just a standout athlete but also a key figure in shaping the industry.

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Paul Rodriguez Jr’s Net Worth in 2025

As of 2025, Paul Rodriguez Jr’s net worth is estimated to be around $5 million. His wealth stems from his successful skateboarding career, sponsorships, and business ventures. While exact figures fluctuate, his financial standing reflects his influence in action sports and entrepreneurship.

Paul Rodriguez Jr’s Career

Paul Rodriguez Jr, also known as P-Rod, is a legendary professional skateboarder with multiple X Games medals and Street League Skateboarding titles. Sponsored by Nike SB since 2009, he’s a pioneer in modern street skating. His career spans decades, solidifying his status as an icon in the sport.

Paul Rodriguez Jr’s Other Ventures

Beyond skateboarding, P-Rod co-founded Primitive Apparel, a popular streetwear brand, and invests in real estate. He’s also appeared in video games like “Tony Hawk’s Pro Skater” and collaborates with brands, showcasing his business acumen beyond the skate park.

Paul Rodriguez Jr’s Assets

P-Rod owns a luxury home in Los Angeles and a collection of high-end cars, including custom builds. His assets also include stakes in Primitive Apparel and other ventures, reflecting his savvy investments outside of skateboarding.

Paul Rodriguez Jr’s Annual Income

Paul Rodriguez Jr earns roughly $1 million annually from sponsorships, Primitive Apparel, and appearances. Major deals with Nike SB and other brands contribute significantly, ensuring a steady income stream alongside his entrepreneurial projects.

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Frequently Asked Questions about  Paul Rodriguez Jr

What is Paul Rodriguez Jr’s net worth?

As of recent estimates, Paul Rodriguez Jr’s net worth is approximately $4 million, primarily earned through his professional skateboarding career, endorsements, and business ventures.

How did Paul Rodriguez Jr make his money?

Paul Rodriguez Jr earned his wealth through professional skateboarding, sponsorships with major brands like Nike SB, Primitive Skateboarding, and his involvement in the entertainment industry, including acting roles.

Is Paul Rodriguez Jr related to comedian Paul Rodriguez?

Yes, Paul Rodriguez Jr is the son of the famous comedian and actor Paul Rodriguez. Despite sharing a name, the two have distinct careers—Jr as a skateboarder and Sr as an entertainer.

What brands sponsor Paul Rodriguez Jr?

Paul Rodriguez Jr has been sponsored by major brands such as Nike SB, Primitive Skateboarding, Plan B, and Mountain Dew, among others.

Does Paul Rodriguez Jr own a skateboard company?

Yes, Paul Rodriguez Jr co-founded Primitive Skateboarding, a successful skateboard brand that contributes to his income and influence in the skateboarding community.

Has Paul Rodriguez Jr won any major skateboarding competitions?

Yes, Paul Rodriguez Jr has won multiple X Games medals, including gold, and has been a dominant figure in street skateboarding competitions worldwide.

What other ventures is Paul Rodriguez Jr involved in?

Beyond skateboarding, Paul Rodriguez Jr has appeared in films and TV shows, collaborated on shoe designs with Nike SB, and engages in philanthropic efforts.

How much does Paul Rodriguez Jr earn from Nike SB?

While exact figures aren’t public, his long-standing partnership with Nike SB, including signature shoe lines, is a significant contributor to his net worth.

What is Paul Rodriguez Jr’s most popular shoe with Nike?

His most popular shoe collaboration is the Nike SB Paul Rodriguez (P-Rod) series, which has released multiple successful models since its debut in 2005.

Is Paul Rodriguez Jr still actively skateboarding?

Yes, Paul Rodriguez Jr remains active in skateboarding, competing, performing demos, and promoting his brand, Primitive Skateboarding.