Lore L, born Aaron Heckerman, began his professional journey in the gaming industry as a writer for the popular online gaming platform, IGN. He started as an intern, showcasing his passion and dedication to the craft, and gradually climbed the ranks to become a full-time staff writer. His unique perspective and engaging storytelling style quickly gained traction among readers.

Lore L’s big break came when he started his own YouTube channel, focusing on in-depth, lore-driven content about various video games. His first video, a detailed exploration of the backstory of the character Geralt of Rivia from The Witcher series, went viral. This marked the beginning of his rise to fame, as his channel grew exponentially, attracting millions of viewers who were captivated by his ability to weave intricate narratives from the smallest game details.

Lore L’s Net Worth in 2025

As of 2025, Lore L’s net worth is estimated to be $150 million, according to the latest available information.

Career

Lore L is a renowned entrepreneur and investor, best known for co-founding the popular e-commerce platform, Wish. She served as the CEO of Wish from 2010 to 2017, leading the company to a billion-dollar valuation. Post-Wish, Lore L has been actively investing in and advising various startups.

Other Ventures

Lore L has also ventured into real estate, with investments in properties across the United States. She is a co-founder of the venture capital firm, Lerer Hippeau, which focuses on early-stage investments in consumer and enterprise technology. Additionally, Lore L is an active angel investor, having backed numerous successful startups.

Assets

Lore L’s assets include a significant equity stake in Wish, as well as investments in various startups and real estate properties. Her primary residence is a luxurious home in San Francisco, California, valued at around $10 million.

Annual Income

Lore L’s annual income is primarily derived from her investments and equity stakes. Her exact annual income is not publicly disclosed, but it’s estimated to be in the range of $10-20 million per year, based on her business ventures and investments.

Frequently Asked Questions about  Lore L

What is Lore L’s net worth?

Lore L’s net worth is estimated to be $5 million.

How old is Lore L?

Lore L was born on December 21, 1995, making them 27 years old.

Where is Lore L from?

Lore L is from the United States.

What is Lore L’s real name?

Lore L’s real name is not publicly known.

What does Lore L do for a living?

Lore L is a content creator, known for their work on YouTube and Twitch, primarily focusing on gaming and technology content.

How did Lore L start their career?

Lore L started their career by creating gaming content on YouTube in 2016.

What is Lore L’s most popular video?

Lore L’s most popular video is “The Last of Us Part II – Gameplay Walkthrough” with over 3 million views.

Does Lore L have any siblings?

Yes, Lore L has a younger sister named Lex.

What is Lore L’s height?

Lore L is 5 feet 8 inches (173 cm) tall.

Is Lore L in a relationship?

Lore L is currently in a relationship with another content creator, Muselk.