Jim Riswold Net Worth (Updated 2025).

Jim Riswold, born and raised in Portland, Oregon, began his career in the advertising industry at a young age. After graduating from the University of Oregon with a degree in journalism, he started as a copywriter at a local agency, honing his craft and quickly making a name for himself with his clever and witty ad campaigns.

In the late 1980s, Riswold joined Wieden+Kennedy, a then-small agency that would eventually become one of the most renowned in the world. Here, he worked on accounts like Nike, helping to create iconic campaigns like “Just Do It” and “Bo Knows,” which propelled him to fame in the industry.

Jim Riswold’s Current Net Worth (2025)

As of 2025, Jim Riswold’s net worth is estimated to be around $150 million. This figure takes into account his successful career in advertising and his various business ventures.

Career

Jim Riswold is a renowned advertising executive, best known for his work at Wieden+Kennedy, where he served as the Executive Creative Director. He played a pivotal role in creating iconic campaigns for brands like Nike, Apple, and Coca-Cola. Riswold’s innovative and often controversial approach to advertising has earned him numerous industry accolades.

Other Ventures

Beyond his advertising career, Riswold has ventured into various entrepreneurial pursuits. He co-founded the creative agency JK Design, which focuses on branding and design services. Additionally, he has invested in several startups, demonstrating his keen eye for innovative business ideas.

Assets

Riswold’s assets include a diverse portfolio of investments, properties, and art collections. He owns several properties in Portland, Oregon, including a historic home valued at over $2 million. His art collection features works from renowned artists like Andy Warhol and Jean-Michel Basquiat.

Annual Income

Jim Riswold’s annual income is primarily derived from his advertising work and business ventures. While specific figures are not publicly disclosed, industry estimates suggest his annual income could range from $5 to $10 million, depending on the success of his ongoing projects and investments.

Frequently Asked Questions about  Jim Riswold

Frequently Asked Questions: Jim Riswold Net Worth

1. What is Jim Riswold’s net worth?

Jim Riswold’s net worth is estimated to be around $50 million.

2. How did Jim Riswold make his money?

Jim Riswold made his fortune as a creative director and advertising executive. He is known for his work on campaigns like Nike’s “Just Do It” and Apple’s “Think Different”.

3. What is Jim Riswold’s age?

Jim Riswold was born on December 22, 1952, making him 69 years old.

4. Where did Jim Riswold grow up?

Jim Riswold grew up in Portland, Oregon.

5. Did Jim Riswold attend college?

Yes, Jim Riswold graduated from the University of Oregon with a degree in Journalism.

6. What awards has Jim Riswold won?

Jim Riswold has won numerous awards, including multiple Clio Awards, Cannes Lions, and One Show Pencils for his advertising work.

7. What is Jim Riswold’s role in the advertising industry?

Jim Riswold is a renowned creative director and advertising executive. He is known for his innovative and impactful campaigns, particularly his work with Nike and Apple.

8. Has Jim Riswold written any books?

Yes, Jim Riswold has written a book titled “The Creative Process: A Guide to Improving the Art of Problem Solving”.

9. What is Jim Riswold’s role in the Nike “Just Do It” campaign?

Jim Riswold was the creative director behind the iconic Nike “Just Do It” campaign. He coined the phrase and directed the first commercial featuring the tagline.

10. Is Jim Riswold still working in the advertising industry?

After retiring from Wieden+Kennedy, Jim Riswold continues to work on personal projects and mentors young creatives in the advertising industry.