Jamie Kern Lima Net Worth (Updated 2025).

Jamie Kern Lima, a name now synonymous with success in the beauty industry, began her career in an unconventional manner. Born and raised in a small town in Washington, she didn’t have the typical big city start that many entrepreneurs enjoy. Instead, she honed her skills as a local news anchor, a job she secured after graduating from Washington State University with a degree in broadcast journalism.

Her big break came when she was diagnosed with a skin condition called rosacea, which left her with red, blotchy skin. Frustrated with the lack of quality makeup to cover her condition, she decided to create her own. In 2008, with a mere $300,000 in savings, she launched IT Cosmetics, a makeup line specifically designed for women with skin concerns. Little did she know, this would be the start of her journey to fame and success in the beauty world.

Jamie Kern Lima’s Current Net Worth (2025)

As of 2025, Jamie Kern Lima’s current net worth is estimated to be around $600 million. This significant wealth is largely attributed to her successful career in the beauty industry, particularly her role as the co-founder and former CEO of IT Cosmetics.

Career

Jamie Kern Lima’s career began in television, working as a news anchor and reporter. However, she gained prominence as the co-founder of IT Cosmetics in 2008. Under her leadership, the company became a major player in the beauty industry, known for its innovative products and inclusive marketing. In 2016, L’Oréal acquired IT Cosmetics for $1.2 billion, with Lima serving as the Global President until her departure in 2019.

Other Ventures

Following her exit from IT Cosmetics, Lima launched her own venture, the Jamie Kern Lima Foundation, in 2020. The foundation aims to empower women by providing them with educational opportunities and resources. She also serves as an investor and advisor to several startups in the beauty and wellness sectors.

Assets

Jamie Kern Lima’s assets include real estate holdings, primarily in the United States. She owns a luxurious home in California, valued at around $20 million. Additionally, she has investments in stocks, bonds, and other financial assets, reflecting her diversified portfolio.

Annual Income

As a successful entrepreneur and investor, Jamie Kern Lima’s annual income is substantial. While the exact figure varies, it’s estimated that she earns several million dollars each year from her various business ventures, investments, and speaking engagements. Her annual income has been reported to be in the range of $10-20 million in recent years.

Frequently Asked Questions about  Jamie Kern Lima

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Frequently Asked Questions: Jamie Kern Lima Net Worth

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1. What is Jamie Kern Lima’s net worth?

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Jamie Kern Lima’s net worth is estimated to be $400 million.

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2. How did Jamie Kern Lima build her fortune?

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Jamie Kern Lima built her fortune as the co-founder and former CEO of IT Cosmetics, a beauty brand she launched in 2010. She sold the company to L’Oréal in 2016 for $1.2 billion.

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3. What is Jamie Kern Lima’s background?

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Jamie Kern Lima is a former news anchor and TV host. She started her career in broadcasting before transitioning into the beauty industry.

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4. What inspired Jamie Kern Lima to start IT Cosmetics?

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Jamie Kern Lima was inspired to start IT Cosmetics after struggling to find makeup that covered her rosacea. She wanted to create products that worked for everyone, regardless of their skin concerns.

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5. What are some of IT Cosmetics’ most popular products?

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Some of IT Cosmetics’ most popular products include the Your Skin But Better CC+ Cream, Bye Bye Under Eye Full Coverage Anti-Aging Waterproof Concealer, and the Bye Bye Breakout Full-Coverage Acne Treatment Concealer.

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6. What happened to IT Cosmetics after L’Oréal’s acquisition?

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After L’Oréal’s acquisition, IT Cosmetics continued to operate as a standalone brand within the L’Oréal Luxe division. Jamie Kern Lima remained involved with the brand as a consultant until 2019.

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7. What is Jamie Kern Lima’s current role?

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As of now, Jamie Kern Lima is an investor and mentor to several early-stage beauty brands. She also occasionally shares beauty and wellness tips on her social media platforms.

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8. Has Jamie Kern Lima written any books?

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Yes, Jamie Kern Lima has written a book titled “Believe It: How to Go from ‘I Can’t Do This’ to ‘I Did It'”. The book was published in 2021 and focuses on her journey and the lessons she’s learned along the way.

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9. What are some of Jamie Kern Lima’s philanthropic efforts?

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Jamie Kern Lima is involved in various philanthropic efforts, including supporting cancer research and treatment, as well as initiatives focused on empowering women and girls.

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10. What is Jamie Kern Lima’s advice for aspiring entrepreneurs?

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Jamie Kern Lima often advises aspiring entrepreneurs to believe in themselves, take risks, and not be afraid to fail. She also emphasizes the importance of perseverance and surrounding oneself with a supportive team.