Benihana Net Worth (Updated 2026).
Benihana, a name now synonymous with teppanyaki-style dining, began its journey in 1964, when a young Japanese immigrant, Hiroaki “Rocky” Aoki, opened the first Benihana restaurant in New York City. Aoki, who had moved to the United States in 1959, saw an opportunity to introduce Americans to the Japanese culinary tradition of teppanyaki, a style of cooking that involves cooking food on an iron griddle. He opened his first restaurant in a small space on West 56th Street, where he not only cooked the food himself but also entertained diners with his culinary acrobatics.
Table Of Contents
Benihana’s Current Net Worth (2025)
As of 2025, Benihana’s current net worth is estimated to be around $300 million. This figure takes into account the company’s global restaurant revenue, franchising income, and other assets.
Career
Benihana was founded by Rocky Aoki in 1964, starting with a single restaurant in New York City. The company pioneered the teppanyaki-style dining experience, featuring live cooking at the table. Today, Benihana operates over 60 restaurants worldwide, employing thousands of people.
Other Ventures
In addition to its core restaurant business, Benihana has expanded into other ventures. These include the Benihana Express fast-casual concept, catering services, and a line of branded products such as sauces and cookware. The company also owns and operates several other restaurant brands, including Haru and RA Sushi Bar.
Assets
Benihana’s assets include its restaurant properties, equipment, and intellectual property. The company also holds significant real estate, including the iconic Rockefeller Center location in New York City. Additionally, Benihana’s brand value and customer loyalty are among its most valuable assets.
Annual Income
Benihana’s annual income, or revenue, typically ranges between $250 million and $300 million. This figure can vary year to year based on factors such as economic conditions, consumer spending, and the company’s expansion strategies.
Frequently Asked Questions about Benihana
**Frequently Asked Questions: Benihana Net Worth**
1. What is Benihana’s net worth?
Benihana’s net worth is estimated to be around $300 million.
2. How many Benihana restaurants are there worldwide?
As of 2021, there are over 100 Benihana restaurants worldwide, with locations in the United States, Japan, and other countries.
3. When was the first Benihana restaurant opened?
The first Benihana restaurant was opened in 1964 by Hiroaki “Rocky” Aoki in New York City.
4. What is the average cost of a meal at Benihana?
The average cost of a meal at Benihana is around $30 to $50 per person, depending on the location and the specific dishes ordered.
5. Who is the current CEO of Benihana?
Tadashi “Tad” Aoki is the current CEO of Benihana, having taken over from his father, Rocky Aoki, in 2001.
6. What is the Benihana’s signature dish?
Benihana’s signature dish is the Hibachi Steak, which is cooked teppanyaki-style on a hot iron griddle.
7. Does Benihana offer vegetarian or vegan options?
Yes, Benihana offers a variety of vegetarian and vegan options, including vegetable hibachi, vegetable fried rice, and vegetable tempura.
8. Is Benihana a publicly traded company?
No, Benihana is a privately held company.
9. What is the Benihana’s logo?
The Benihana logo features a stylized red and white sun, which is a symbol of Japan and represents the restaurant’s Japanese origins.
10. Does Benihana offer catering services?
Yes, Benihana offers catering services for events, including corporate events, weddings, and private parties.
