Pinterest Net Worth (Updated 2025).

Pinterest, a visual bookmarking tool, was launched in December 2009 by Ben Silbermann, Evan Sharp, and Paul Sciarra. Initially conceptualized as a mobile app for iPhone users, Pinterest was a platform where users could “pin” images they found interesting onto virtual pinboards, organizing and saving them for later reference or inspiration.

The platform gained traction among early adopters, particularly in the design and crafting communities, who found it an innovative way to curate and share ideas. By the time it opened to the public in August 2012, Pinterest had already amassed a significant user base, with over 10 million users worldwide. Its unique visual nature and ease of use contributed to its rapid growth and eventual fame.

Pinterest’s Current Net Worth (2025)

As of 2025, Pinterest’s current net worth is estimated to be around $51 billion, according to the latest available information from Forbes.

Career

Pinterest, launched in 2010, is a visual bookmarking tool and social media platform. It allows users to save and discover new ideas, primarily in the form of images and short descriptions, known as “pins”. The platform has since grown to over 459 million monthly active users worldwide, making it a significant player in the social media landscape.

Other Ventures

In addition to its core platform, Pinterest has ventured into various other areas. It has introduced features like “Story Pins” for ephemeral content, “Shopping Pins” for e-commerce, and “Idea Pins” for creator-driven content. The company has also expanded its services to include a Pinterest TV app for smart TVs and a Pinterest Lens feature for visual search.

Assets

Pinterest’s primary asset is its vast user base, which generates significant traffic and engagement. The platform’s extensive collection of user-generated content, or “pins”, is another key asset. Pinterest also owns several patents related to its visual discovery and recommendation algorithms. Additionally, the company’s strong brand recognition and reputation in the social media and e-commerce spaces are valuable assets.

Annual Income

Pinterest’s annual revenue has been growing steadily. In 2020, the company reported $1.7 billion in revenue, a 45% increase from the previous year. In 2021, Pinterest’s revenue reached $2.6 billion, reflecting a 53% year-over-year increase. The platform generates revenue primarily through promoted pins, which are paid advertisements that appear in users’ feeds.

Frequently Asked Questions about  Pinterest

Frequently Asked Questions about Pinterest Net Worth

1. What is Pinterest’s net worth?

Pinterest’s net worth is estimated to be around $50 billion.

2. How does Pinterest make money?

Pinterest generates revenue primarily through promoted pins, which are paid advertisements that businesses can purchase to reach a larger audience on the platform.

3. What is the user base of Pinterest?

As of 2021, Pinterest has over 459 million monthly active users worldwide.

4. In which countries is Pinterest most popular?

Pinterest is most popular in the United States, followed by India, Brazil, and Russia.

5. Who is the founder of Pinterest?

Ben Silbermann, Evan Sharp, and Paul Sciarra founded Pinterest in 2009.

6. When was Pinterest launched?

Pinterest was launched in closed beta in December 2009 and opened to the public in August 2010.

7. What is the main purpose of Pinterest?

The main purpose of Pinterest is to help users discover and save creative ideas for various aspects of their lives, such as home decor, fashion, recipes, and travel.

8. How does Pinterest differ from other social media platforms?

Pinterest differs from other social media platforms in that it is primarily focused on discovery and inspiration, rather than real-time updates or social interaction. It also uses a visual, image-based format rather than text-based posts.

9. Can I make money on Pinterest?

Yes, it is possible to make money on Pinterest through affiliate marketing, sponsored content, and driving traffic to your own website or online store.

10. Is Pinterest a publicly traded company?

Yes, Pinterest had its initial public offering (IPO) in April 2019 and is listed on the New York Stock Exchange (NYSE) under the ticker symbol PINS.