Brent Hocking Net Worth (Updated 2026).

Brent Hocking, a name that has become synonymous with innovation and success in the spirits industry, didn’t start his career with a crystal ball or a well-connected family. Instead, he began his journey in the late 1990s as a humble bartender in New York City. It was here that he cultivated his passion for mixology and developed a deep understanding of the intricacies of spirits, a knowledge that would later serve as the foundation for his empire.

Hocking’s big break came in 2007 when he co-founded DeLeón Tequila, a premium tequila brand that quickly gained a reputation for its exceptional quality and smooth taste. His innovative approach to marketing and his ability to spot trends in the industry led to DeLeón’s rapid rise in popularity, eventually catching the eye of billionaire Ron Perlman. In 2012, Perlman acquired a majority stake in the company, catapulting Hocking into the limelight and setting the stage for his future endeavors.

Brent Hocking’s Current Net Worth

As of 2025, Brent Hocking’s current net worth is estimated to be around $50 million.

Career

Brent Hocking, born in 1974, is an American entrepreneur and co-founder of DeLeón Tequila, a luxury spirits brand. He started his career in the finance industry before transitioning into the spirits sector. In 2008, he co-founded DeLeón Tequila, which he later sold to Diageo in 2016 for an undisclosed sum.

Other Ventures

After selling DeLeón, Hocking founded a luxury vodka brand called Prestige. He also serves as an investor and advisor to several startups in the spirits and technology industries. Additionally, he is involved in various philanthropic initiatives, including supporting arts and education programs.

Assets

Hocking’s assets include a luxurious estate in Malibu, California, valued at around $15 million. He also owns a private jet and a collection of high-end cars, including a Rolls-Royce and a Porsche. His portfolio includes investments in real estate, tech startups, and other luxury brands.

Annual Income

As of 2025, Brent Hocking’s annual income is estimated to be around $5 million. This includes his salary from Prestige, investments, and other business ventures. His income also comes from the royalties he receives from the sale of DeLeón Tequila, following its acquisition by Diageo.

Frequently Asked Questions about  Brent Hocking

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Frequently Asked Questions: Brent Hocking Net Worth

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1. What is Brent Hocking’s net worth?

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Brent Hocking’s net worth is estimated to be around $50 million.

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2. How did Brent Hocking make his money?

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Brent Hocking made his fortune through his successful career in the spirits industry. He is the founder of DeLeón Tequila and has also worked with other prominent liquor brands.

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3. What is DeLeón Tequila?

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DeLeón Tequila is a premium tequila brand founded by Brent Hocking. It is known for its high-quality, handcrafted tequilas made from 100% blue agave.

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4. When was DeLeón Tequila founded?

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DeLeón Tequila was founded in 2009 by Brent Hocking.

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5. Who are some of Brent Hocking’s business partners?

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Brent Hocking has partnered with several notable figures in the spirits industry, including Sean Combs (Diddy) and Diageo.

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6. What is the age of Brent Hocking?

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Brent Hocking was born on January 1, 1973, making him 49 years old as of 2022.

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7. Where does Brent Hocking live?

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Brent Hocking resides in Los Angeles, California.

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8. Is Brent Hocking married?

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Brent Hocking is not publicly known to be married. He keeps his personal life private.

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9. What are some of Brent Hocking’s philanthropic efforts?

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Brent Hocking has been involved in various charitable causes, including supporting environmental conservation and social justice initiatives.

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10. What is Brent Hocking’s height and weight?

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Brent Hocking is 6 feet tall and weighs around 180 pounds.