Li Ziqi Net Worth (Updated 2026).
Li Ziqi, a name that has become synonymous with rural living and traditional Chinese culture, began her career in an unconventional way. Born and raised in a small village in Sichuan, China, she was no stranger to the simple life. After working various jobs, including as a migrant worker, Li decided to return to her roots and start a YouTube channel in 2016. She saw an opportunity to share her unique perspective on life in the countryside and her passion for traditional Chinese arts and crafts.
Her first videos were simple, showing her daily life and the traditional skills she had learned from her grandmother. Li would grow vegetables, raise animals, and create beautiful, intricate crafts using natural materials. She would then present these creations in her videos, often accompanied by traditional Chinese music. What set Li apart was her storytelling ability. Each video was a narrative, a tale of her life in the village, and her viewers were drawn in by her warmth, her skill, and her obvious love for her way of life.
Table Of Contents
Li Ziqi’s Current Net Worth
As of 2025, Li Ziqi’s current net worth is estimated to be around $40 million. This significant wealth accumulation is primarily due to her successful career as a YouTuber, focusing on traditional Chinese cooking, farming, and lifestyle content.
Career
Li Ziqi, born in Sichuan, China, began her career in 2013 by posting videos on a Chinese video-sharing platform. She gained popularity in 2016 after her content was shared on Weibo, a Chinese microblogging site. In 2017, Li Ziqi started posting on YouTube, where her channel now has over 20 million subscribers. Her content showcases traditional Chinese cooking, farming, and rural life, attracting a global audience.
Other Ventures
Li Ziqi has expanded her brand beyond YouTube. She has collaborated with international brands like L’Oréal and Dior. In 2020, she launched her own clothing line, “Ziqi,” featuring traditional Chinese designs. Li Ziqi has also ventured into publishing, releasing a cookbook in 2021. Additionally, she has opened a restaurant in Chengdu, Sichuan, where customers can experience her unique culinary style.
Assets
Li Ziqi’s assets include a traditional Chinese-style house in the countryside, which serves as the primary location for her videos. She also owns a modern apartment in Chengdu. Her studio equipment, vehicles, and other production assets are valued at several million dollars. Li Ziqi’s primary wealth, however, comes from her YouTube channel, which generates revenue through advertising and channel memberships.
Annual Income
Li Ziqi’s annual income is primarily derived from her YouTube channel. According to SocialBlade, a website that tracks YouTube statistics, her channel earns an estimated $1.5 million to $2.5 million per year from advertising alone. This figure does not include income from brand collaborations, merchandise sales, or her restaurant. Therefore, her total annual income is likely to be significantly higher.
Frequently Asked Questions about Li Ziqi
**Frequently Asked Questions: Li Ziqi Net Worth**
1. What is Li Ziqi’s net worth?
Li Ziqi’s net worth is estimated to be around $40 million.
2. How did Li Ziqi become famous?
Li Ziqi gained fame through her YouTube channel, where she shares videos of her traditional Chinese lifestyle, cooking, and crafting. Her videos went viral in 2017, and she has since become an internet sensation.
3. What is Li Ziqi’s age?
Li Ziqi was born on August 24, 1990. As of 2023, she is 32 years old.
4. Where is Li Ziqi from?
Li Ziqi is from the Mianyang region of Sichuan Province, China.
5. What is Li Ziqi’s job?
Li Ziqi is a YouTuber, content creator, and entrepreneur. She shares her traditional Chinese lifestyle, cooking, and crafting skills on her YouTube channel and has also launched her own brand of products.
6. How much does Li Ziqi earn from her YouTube channel?
Li Ziqi’s exact earnings from YouTube are not publicly disclosed. However, as of 2023, her main channel has over 17 million subscribers, and her secondary channel has over 3 million subscribers. Her earnings are estimated to be in the millions of dollars per year.
7. What is Li Ziqi’s brand called?
Li Ziqi’s brand is called “Li Ziqi Life.” It offers a range of products, including clothing, home goods, and food items, inspired by her traditional Chinese lifestyle.
8. Does Li Ziqi have a boyfriend?
Li Ziqi has not publicly disclosed any information about her romantic life or relationships.
9. How tall is Li Ziqi?
Li Ziqi is 5 feet 5 inches (165 cm) tall.
10. What is Li Ziqi’s zodiac sign?
Li Ziqi’s zodiac sign is Virgo, as she was born in August.
