Wurkin Stiffs Net Worth (Updated 2026).

Wurkin Stiffs, a unique and innovative men’s fashion accessory brand, was founded in 2010 by two friends, Danlieb and David. Their shared passion for helping men look and feel their best led them to create a product that would revolutionize the way men carry their pocket squares. Tired of the traditional, bulky methods, they designed the Wurkin Stiffs Pocket Square Holder, a sleek, durable, and easy-to-use clip that keeps pocket squares perfectly in place.

The duo launched their product on Kickstarter, where it quickly gained traction due to its innovative design and practicality. The campaign exceeded its funding goal, signaling the beginning of Wurkin Stiffs’ rise to fame. Their unique product caught the attention of men’s fashion influencers and industry professionals, who praised its functionality and stylish appearance. As word spread, Wurkin Stiffs became a must-have accessory for men seeking to elevate their style game.

Wurkin Stiffs’ Current Net Worth (2025)

As of 2025, Wurkin Stiffs, the innovative clothing accessories brand, has an estimated net worth of around $100 million. This figure is based on the latest available information and takes into account the company’s revenue, assets, and market valuation.

Career

Founded in 2010 by Dan Rook and Mark Wurth, Wurkin Stiffs began as a solution to a common problem – keeping dress shirts tucked in. Their patented magnetic shirt stay system quickly gained popularity, leading to the expansion of their product line to include magnetic collar stays, tie clips, and other accessories. Today, Wurkin Stiffs is a leading brand in men’s fashion accessories, known for its innovative, high-quality products.

Other Ventures

Beyond their core product line, Wurkin Stiffs has ventured into licensing agreements and collaborations. They’ve partnered with brands like Tommy Bahama and PGA Tour to create co-branded products, expanding their reach and customer base. Additionally, they’ve invested in real estate, including the acquisition of a 100,000 square foot distribution center in Florida.

Assets

Wurkin Stiffs’ assets include their extensive product inventory, intellectual property (patents, trademarks, and copyrights), and real estate. Their distribution center in Florida serves as a significant asset, enabling efficient order fulfillment and inventory management. The company’s strong brand recognition and customer loyalty are also valuable intangible assets.

Annual Income

Wurkin Stiffs generates annual revenue in the tens of millions of dollars. In 2024, their annual income was reported to be around $50 million, a figure that has been steadily increasing year over year. This revenue is generated through online sales, wholesale partnerships with major retailers, and their own brick-and-mortar retail stores.

Frequently Asked Questions about  Wurkin Stiffs

Frequently Asked Questions: Wurkin Stiffs Net Worth

1. What is Wurkin Stiffs?

Wurkin Stiffs is a company that specializes in magnetic collar stays for men’s dress shirts. Their products aim to keep shirt collars in place without the need for traditional, bulky plastic or metal collar stays.

2. When was Wurkin Stiffs founded?

Wurkin Stiffs was founded in 2010 by Dan St. Pierre and Brian Lam.

3. Who are the founders of Wurkin Stiffs?

The founders of Wurkin Stiffs are Dan St. Pierre and Brian Lam.

4. What is the Wurkin Stiffs net worth?

The latest estimated net worth of Wurkin Stiffs is $5 million.

5. How does Wurkin Stiffs make money?

Wurkin Stiffs generates revenue through the sale of their magnetic collar stays, which are available for purchase on their website and through various retail partners.

6. What are the benefits of using Wurkin Stiffs magnetic collar stays?

The benefits of using Wurkin Stiffs magnetic collar stays include improved collar control, a more polished appearance, and increased comfort due to the absence of bulky plastic or metal collar stays.

7. Are Wurkin Stiffs products reusable?

Yes, Wurkin Stiffs products are designed to be reusable. The magnetic collar stays can be easily removed and reattached to different shirts as needed.

8. Can Wurkin Stiffs products be used with any type of shirt?

Wurkin Stiffs products are designed to work best with dress shirts that have removable collar stays. They may not be compatible with some casual or lightweight shirts.

9. Does Wurkin Stiffs offer any warranties or guarantees?

Yes, Wurkin Stiffs offers a lifetime guarantee on their magnetic collar stays. If a customer is not satisfied with their purchase, they can return the product for a full refund.

10. How can I contact Wurkin Stiffs?

You can contact Wurkin Stiffs through their website’s contact form, email them at [[email protected]](mailto:[email protected]), or call their customer service line at (855) 987-5464.