Daily Driven Exotics was founded in 2010 by a group of passionate car enthusiasts who shared a dream of turning their love for exotic cars into a career. The journey began in a modest garage in California, where the founders started restoring and modifying high-end vehicles, pouring their knowledge, creativity, and dedication into each project.

Word quickly spread about the quality of work being done in that garage. The team’s attention to detail, innovative designs, and exceptional customer service set them apart. As their reputation grew, so did their client base, attracting celebrities, business moguls, and car aficionados from across the country. This led to Daily Driven Exotics becoming a renowned name in the automotive industry, known for their ability to transform ordinary cars into extraordinary, one-of-a-kind masterpieces.

Daily Driven Exotics’ Net Worth in 2025

As of 2025, Daily Driven Exotics’ net worth is estimated to be around $50 million. This is a significant increase from previous years, reflecting the company’s continued growth and success in the automotive industry.

Career

Founded by Yianni Charalambous in 2013, Daily Driven Exotics (DDE) has become a leading name in the exotic car rental and driving experience industry. Yianni, a former IT professional, turned his passion for exotic cars into a successful business. DDE started with a small fleet of supercars and has since expanded to offer a wide range of luxury and exotic vehicles for rent and driving experiences.

Other Ventures

In addition to its core rental business, DDE has diversified into other ventures. These include a successful YouTube channel with over 1.5 million subscribers, where they showcase their fleet and offer behind-the-scenes looks at their operations. They also sell branded merchandise and offer car care products. Furthermore, DDE has partnerships with various automotive brands for events and promotions.

Assets

DDE’s primary asset is its fleet of exotic and luxury cars, which includes models from manufacturers like Ferrari, Lamborghini, McLaren, and Rolls-Royce. As of 2021, their fleet was valued at over $30 million. Additionally, DDE owns its headquarters and showroom in Miami, Florida, valued at around $5 million.

Annual Income

Daily Driven Exotics’ annual income has been steadily increasing over the years. In 2021, their annual revenue was estimated to be around $15 million. This revenue comes primarily from car rentals and driving experiences, with additional income from their YouTube channel, merchandise sales, and partnerships.

Frequently Asked Questions about  Daily Driven Exotics

Frequently Asked Questions: Daily Driven Exotics Net Worth

1. What is Daily Driven Exotics?

Daily Driven Exotics (DDE) is a YouTube channel and automotive media company founded by Alex Choi. It features content centered around exotic and luxury cars, including reviews, car shows, and behind-the-scenes looks at the automotive industry.

2. Who is Alex Choi?

Alex Choi is the founder and main host of Daily Driven Exotics. He is a car enthusiast, YouTuber, and entrepreneur known for his passion for exotic and luxury vehicles.

3. How did Daily Driven Exotics start?

Daily Driven Exotics was launched in 2014 by Alex Choi, initially as a hobby to share his love for exotic cars. It gradually grew into a full-time business and one of the most popular automotive channels on YouTube.

4. What is the net worth of Daily Driven Exotics?

The latest estimated net worth of Daily Driven Exotics is around $10 million.

5. How does Daily Driven Exotics make money?

Daily Driven Exotics generates revenue through various means, including YouTube ad revenue, sponsored videos, merchandise sales, and partnerships with automotive brands.

6. Which car brands does Daily Driven Exotics feature the most?

DDE features a wide range of exotic and luxury car brands, but some of the most frequently featured include Ferrari, Lamborghini, McLaren, Rolls-Royce, and Bugatti.

7. Does Alex Choi own all the cars featured on Daily Driven Exotics?

No, Alex Choi does not own all the cars featured on DDE. The channel often collaborates with dealerships, manufacturers, and private owners to feature various exotic and luxury vehicles.

8. How can I contact Daily Driven Exotics?

You can contact Daily Driven Exotics through their official website (dailydrivenexotics.com/contact), email ([email protected]), or their social media platforms (Instagram, Facebook, and Twitter).

9. Does Daily Driven Exotics have a merchandise store?

Yes, Daily Driven Exotics has an official merchandise store (dailydrivenexotics.com/shop) where you can purchase branded apparel, accessories, and other merchandise.

10. How can I become a part of Daily Driven Exotics?

If you’re interested in working with Daily Driven Exotics, you can reach out to them through their contact information provided on their website. They occasionally hire for various positions and also accept applications for collaborations and partnerships.