Pretty Rugged Net Worth (Updated 2025).
Pretty Rugged, a name now synonymous with bold, edgy fashion, began its journey in a humble garage in California. Founded by the dynamic duo of Kate and Alex in 2010, the brand was born out of a shared passion for creating unique, statement pieces that empowered women to embrace their strength and individuality. With a limited budget and a whole lot of creativity, they started designing and handcrafting jewelry that reflected their love for the rugged outdoors and the vibrant city streets.
Their big break came when their designs caught the eye of a local boutique owner who placed an order for their collection. The pieces flew off the shelves, sparking interest in the fashion industry. Pretty Rugged’s distinctive style, a blend of tough and feminine, resonated with women seeking something different, something that told a story. Word spread quickly, and soon, their jewelry was being featured in major fashion magazines and worn by celebrities, catapulting Pretty Rugged into the spotlight.
**Pretty Rugged’s Current Net Worth (2025)**
As of 2025, Pretty Rugged’s current net worth is estimated to be around $50 million. This figure takes into account her various income streams, including her successful YouTube channel, brand sponsorships, and merchandise sales.
**Career**
Pretty Rugged, born Kaitlyn Siragusa, is an American YouTuber, model, and internet personality. She rose to fame through her YouTube channel, where she shares makeup tutorials, lifestyle vlogs, and beauty product reviews. With over 13 million subscribers, her channel is one of the most popular in the beauty and lifestyle niche.
**Other Ventures**
In addition to her YouTube career, Pretty Rugged has ventured into various business endeavors. She has her own merchandise line, which includes clothing, accessories, and beauty products. She has also collaborated with several brands for sponsored content and product endorsements. Furthermore, she has invested in real estate, owning multiple properties across the United States.
**Assets**
Pretty Rugged’s assets include her primary residence in California, valued at around $2 million, and several other properties across the country. She also owns a fleet of luxury cars, including a Range Rover and a Mercedes-Benz G-Wagon. Her YouTube channel and merchandise line are also significant assets, generating consistent income.
**Annual Income**
Pretty Rugged’s annual income is primarily derived from her YouTube channel, which generates revenue through advertisements, sponsorships, and channel memberships. According to estimates, her YouTube earnings alone could reach up to $5 million per year. Additionally, her merchandise line and brand sponsorships contribute significantly to her annual income.
Frequently Asked Questions about Pretty Rugged
**Frequently Asked Questions about Pretty Rugged Net Worth**
1. What is Pretty Rugged’s net worth?
Pretty Rugged’s net worth is estimated to be around $5 million.
2. Who is Pretty Rugged?
Pretty Rugged is a Canadian YouTuber and social media personality known for her outdoor adventure and survival skills content.
3. How did Pretty Rugged start her career?
Pretty Rugged started her career by posting survival skills videos on YouTube in 2014. She gained popularity due to her unique content and has since expanded her platform to include other outdoor activities.
4. What is Pretty Rugged’s main source of income?
Pretty Rugged’s main sources of income include YouTube ad revenue, sponsored content, merchandise sales, and her Patreon account.
5. How much does Pretty Rugged earn from YouTube?
Pretty Rugged’s estimated monthly earnings from YouTube are around $10,000 – $150,000, with an average of $50,000 per month. Her annual earnings from YouTube are estimated to be around $600,000 – $1.8 million.
6. Does Pretty Rugged have any other businesses?
Yes, Pretty Rugged has her own merchandise line called “Pretty Rugged Outfitters” and also offers survival courses and workshops.
7. How much does Pretty Rugged make from her merchandise?
The exact earnings from her merchandise are not publicly disclosed. However, it is estimated to contribute significantly to her overall net worth.
8. What is Pretty Rugged’s most popular video?
Pretty Rugged’s most popular video is “How to Start a Fire in the Rain” with over 10 million views.
9. How many subscribers does Pretty Rugged have on YouTube?
As of now, Pretty Rugged has over 1.5 million subscribers on her main YouTube channel.
10. What is Pretty Rugged’s real name?
Pretty Rugged’s real name is Rachelle Chapman.
